About us

Founder Linda (34): He thought it was dirty, my stash of tampons in the toilet. I was 23 and living with a man for the first time, apart from my father. So when my (now ex-) boyfriend asked me to remove 'those things', I thought it was normal. I thought men were supposed to find that disgusting.

When I had my period, I dutifully took my handbag to the toilet for a tampon or sanitary towel. I kept my stash in a drawer, hidden. 

I can't believe I thought that was normal at the time. That I accepted the taboo on menstruation and the products that come with it. More than half of the world's population menstruates, it means that you are healthy and that your body is doing well.

I give everyone the freedom to go to the toilet without thinking and find what you need there: 100% organic cotton tampons and sanitary towels.